Here are the 11 key fashion trends that emerged from the London Fashion Week for spring/summer 2024, based on the shows and presentations of various designers and brands.
The Who What Wear team attended numerous shows and analyzed all of them to identify key trends.
Red outfits
Red is a dominant color for the next season, seen in dresses, sequins, and accessories.
Vests
Vests in different colors and styles are a versatile piece that can be worn with jeans or skirts, adding a casual touch to glamorous looks.
Summer cardigans
Knitwear is a year-round staple, and the next season offers some beautiful options in cardigans with embroidery, crochet, and pastel hues.
Bows
Bows add charm and femininity to any outfit, whether they are on shoes, dresses, or coats.
Dropped waistlines
Dropped waistlines create a flattering silhouette on dresses and coats. They also add some interest and movement to the garments.
Lingerie-inspired pieces
Lingerie elements such as slips, bras, and bloomers are incorporated into outerwear, creating a contrast between sheer and opaque fabrics.
Bustles
Bustles add volume and drama to the hips, creating a striking shape on dresses.
Lavender and lilac tones
Pastel purple shades are a new addition to the color palette for the next season, bringing a delicate and romantic vibe to the dresses.
Skater style
Skater style is inspired by the subculture of skateboarding, featuring chains, baggy trousers, skater dresses, and stomping shoes.
White cotton
White cotton is a classic fabric that looks fresh and elevated when worn top-to-toe. The trend is enhanced by interesting details such as gathers, drop waistlines, and broderie.
Club fashion
The runway showcased clothing designed for partygoers, with features like lace-up details, studs, and mesh fabrics. Creating a club-kid look is also about mixing bold and contrasting colors.