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This video discusses fashion color trends for Spring and Summer 2024, focusing on Pantone Color Institute’s predictions.
The video highlights the Pantone Color Institute’s expertise, emphasizing its 25 years of experience in predicting fashion color trends by analyzing various influences such as design trends, socio-economic conditions, art, entertainment, technology, and the fashion industry.
“Peach Fuzz” is introduced as the Pantone Color of the Year for 2024, chosen for its symbolic representation of nurturing oneself and others. The color is described as a velvety, gentle peach tone with an all-embracing spirit that enriches mind, body, and soul.
The presenter discusses the broader color palette for Spring and Summer 2024, including shades of red, orange, greens, blues, yellow, and pink. Notably, there’s no vibrant or baby pink this year, in contrast to the previous year’s Viva Magenta.
A comparison is drawn between this year’s color palette and the previous year’s, noting that while some colors remain similar, there are noticeable differences in vibrancy, depth, and the prevalence of pastel tones.
The importance of classic colors in grounding the overall color palette is emphasized. Classic colors for 2024 tend to be in the brown, khaki, and gray range, with a mention of the importance of differentiating between whites in fashion.
The presenter showcases items in the new color palette, with a focus on how “Peach Fuzz” can be paired with other colors, including neutrals, pastels, and vibrant hues. The video features examples of clothing items like tops, dresses, swimsuits, jumpsuits, and coats in the highlighted colors.
Various colors from the palette are explored, with the presenter providing descriptions from the Pantone Color Institute for each shade. Examples include “Watercress,” a refreshing peppery green, and “Chambray Blue,” a brightened denim blue with easy vitality.
The presenter expresses enthusiasm for certain colors, such as “Capri,” a bright blue reminiscent of the Azure-colored waters of the Blue Grotto, and “Desert Flower,” a warm engaging pink. The presenter also discusses the pastel lilac color, emphasizing its soft and powdery lavender hue.